Did you know alcohol is technically a fourth macronutrient? It provides calories, much like protein, carbs, and fat, but our bodies are not able to efficiently utilise the calories it provides, making it non-essential. “Work hard, play hard” is a mantra many live by, which often includes enjoying a drink or two after a workout […]
The Metabolic Truth About Carbohydrates Carbohydrates are often vilified by the media, with little regard for them being the body’s primary energy source. Glucose fuels critical functions such as brain activity, muscle contraction, and cellular repair. Did you know that your brain consumes around 20% of glucose-derived energy in your body? While fat and protein […]
Level: Macro Master After a season of indulgence, many people seek a way to “detox” their bodies and feel rejuvenated. Often, detoxing is associated with restrictive diets, juice cleanses, or specialised supplements promising to “flush out toxins.” However, what people are truly seeking, and what the body actually needs is not deprivation – it’s nourishment. […]
Ahh, the festive season. We’d be remiss if we didn’t end up with at least one weekday hangover each Christmas. Whether it’s triggered by the office Christmas party, an annual catch-up with old friends, or getting carried away at the markets, mindful drinking often goes out the window. Many of us have trudged into the […]
In an innovative move, the UK government is considering offering free access to weight-loss injections, including Ozempic and Mounjaro, for unemployed individuals struggling with obesity. This initiative aims to tackle interconnected societal challenges – rising obesity rates, overburdened healthcare systems, and unemployment. While the concept is bold and rooted in significant research, it has sparked […]
What does it take to prepare for fitness events and feel unstoppable on the day? With the next London Hyrox fast approaching, we caught up with Ethan Allen, fitness influencer and Hyrox veteran ahead of his next competition. From smart fuelling with Fresh Fitness Food to dialling in his workouts, Ethan reveals how he sets […]
Relative Energy Deficiency in Sport (RED-S) isn’t a term that rolls off the tongue, but for athletes and active individuals, it’s a crucial concept that needs attention. This condition, whose name changed from the “Female Athlete Triad,” in 2014, impacts both men and women and interferes with athletic performance and long-term health. RED-S results from […]
In today’s world, labels like “organic” and “natural” dominate the food landscape. But are these labels as wholesome as they seem?
Our gut and brain are in constant communication, influencing mood, clarity, and stress resilience. Today we discuss the relationship them to support mental well-being.
In honour of National Coffee Day on 1st October, we’ve covered some of the great benefits of coffee below, so you can make the most out of your daily caffeine fix.